Two cases in point

I'm confused. Is it Best Marketed Movie of the Decade, or Best Marketed Movie of the Year? I think the former makes more sense since OSO was released in 2007, not 2008.

Full article: SRK rules Bollywood and IPL (news published on 11 Apr, 2009)

• 4PS BUSINESS, Marketing and Advertising Power Awards 2009, India’s most aspired business, marketing and advertising awards is a platform to acknowledge corporate magicians, who have made a product into a brand. The awards ceremony was a night of achievement and celebration and was held on April 8, 2009 at JW Marriott, Mumbai
• Apart from the various corporate and advertising categories, there were two special awards, which were Best Marketed Movie of the Decade and Best Marketing Strategy.
• Best Marketed Movie of the Year was bagged by Om Shanti Om, one of the most magnificent movies made and scripted. The award was collected by Farah Khan, one of the most adorable director of the Bollywood fraternity and a choreographer who brings life into every dance step. Om Shanti Om was indeed the most deserving winner of this award because the movie personified grandeur and the marketing of the movie was in complete sync with the essence of the film. Farah and SRK seem to be ruling Bollywood with their unique and outstanding endeavours.
• Best Marketing Strategy was bagged by Kolkata Knight Riders for its phenomenal marketing strategies in making Kolkata Knight Riders one of the most popular teams at the Indian Premier League. Shahrukh Khan once again ruled and personified what a gem he is, but this time not for any movie or a Bollywood venture, but for his exemplary business aesthetics and his par excellence foresight with respect to business strategies.
• King Khan is a magnificent and unique blend of infinite Bollywood appeal and superlative business persona. His strategies and foresight have worked superbly well in making Kolkata Knight Riders reach an unmatched position in the hearts and mind of Indians
• Prof Arindam Chaudhuri, Chairman and Editor-in-Chief, Planman Media elatedly shared, “It was indeed a pleasure to have Farah Khan grace the 4Ps BMA Power Awards 2009. Om Shanti Om was an unrivalled choice for the Best Marketed Movie of the Decade. The opulence and magnificence with which the movie was directed and scripted made it indeed the best marketed movie of the decade.”
• “With respect to Kolkata Knight Riders, King Khan personifies the title ‘King’ as he indeed has made India extremely proud with his various Bollywood ventures and now with Kolkata Knight Riders reigning the minds and hearts of Indians, King Khan has proved his par excellence business acumen,” he said.
• Abhimanyu Ghosh, Chief Executive Officer, Planman Media says, “These awards brought together various Bollywood and corporate personalities on the same platform. It gives me immense elation at Om Shanti Om winning the Best Marketed Movie of the Decade Award and Kolkata Knight Riders winning the Best Marketing Strategy Award. Farah Khan, the face of Om Shanti Om and King Khan, the torch bearer of Kolkata Knight Riders have both very proudly justified their exemplary business brilliance.”
  

Photo gallery: SRK makes 'fashion' history!

• We once again were reminded why exactly Shah Rukh is called the 'King' Khan. The star despite being perhaps the second smallest thing on ramp (the first is Rahul Bose) took our breath away with his easy grace and charm. And what's more, he turned a fashion show into an awards night by thanking his friends (which happened to be almost the entire tinsel town) who turned up for the show, the designer, the models...everybody. Now he's one who doesn't believe in breaking rules, he just makes his own!